NAB 2022

NAB 2022: Flowics To Roll Out Highlight Cloud-Graphics Solution, New Data Connectors

Flowics – creator of the platform for powering remote and in-studio production of live graphics and interactive content – will be exhibiting at the 2022 NAB Show in Las Vegas. Flowics (Booth W9726) will bring its cloud-based graphics solutions to Connected Media|IP, an NAB Show destination that focuses on helping organizations deliver connected-content experiences. Flowics will showcase its Flowics Graphics solution and its data connectors, which simplify the integration of external live data from different sources to streamline broadcast graphics creation and operation.

Flowics Graphics Data Connectors

Anyone who is responsible for incorporating live data — such as up-to-the-minute sports stats, financial information, or weather conditions — into on-screen graphics knows what a challenge it is. Flowics has found that live data integration with broadcast graphics is still a problem for most broadcasters. Data connectors are add-ons to Flowics Graphics, the HTML5, cloud-based broadcast graphics engine. With data connectors, Flowics eliminates any need for custom development to parse external data and feed it to on-air graphics. That work is done by the data connectors, saving precious time, and reducing costs for broadcasters.

Flowics data connectors require no hardware and no local software installation, which simplifies production workflows. Initial users have reported easier operation, reduced time and costs for building data-driven graphics, and the ability to manage graphics remotely thanks to the cloud nature of Flowics Graphics.

“For NAB 2022 we’re excited to showcase the data connectors initiative we’ve been developing inside Flowics Graphics,” says Gabriel Baños, CEO, Flowics. “This has solved a huge pain point for broadcasters and alleviated many of the complexities of working with live data. I’m also looking forward to our in-person return and to seeing all of my colleagues and friends in Las Vegas.”

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