NESN And Jomboy Media Release All-new Content On NESN 360
NESN and multimedia sports and entertainment company Jomboy Media today announced a content partnership that will include the creation of content exclusively for NESN’s new streaming service, NESN 360. Fans can subscribe to NESN 360 directly or authenticate with a participating TV provider to access the content created by Jomboy Media.
The exclusive content will consist of a five-part mini-series called Unrivaled: Red Sox vs. Yankees. The first episode is a look into the many ways that Rafael Devers has dominated Gerrit Cole at bat this season, and is available on NESN 360 today, in advance of the Red Sox kicking off their third series against the Yankees this season at 7 p.m. on NESN. This weekend’s series is the final series before Devers (alongside teammate Xander Bogaerts) and Cole head to Dodger Stadium for the 2022 MLB All-Star Game. The episode will take form in Jomboy’s signature “breakdown” style and will feature never-before-seen footage, giving fans an even deeper look into the iconic MLB rivalry.
The partnership between the media companies will bring short-form, engaging content about one of baseball’s biggest rivalries exclusively to NESN 360 subscribers, including those who authenticate with their participating TV provider. There will be forthcoming episodes featuring the rivals in the coming months.
Jomboy Media, created by Jimmy O’Brien along with partner Jake Storiale, continues to be the #1 independent brand for baseball content and has reached 3.5 million social media followers, while touting over 150 million views on YouTube each month.
This partnership with Jomboy Media is one of many focused investments NESN is making to provide Red Sox and Bruins fans with an enhanced content experience via the NESN 360 service. NESN 360 will continue to bring exclusive, all-access content to New England sports fans throughout the year. NESN 360 launched on June 1, 2022, making NESN the first-ever regional sports network to launch a direct-to-consumer streaming service. NESN 360 touts access to NESN’s 24/7 live programming, a library of hundreds of video-on-demand titles, plus exclusive content with content creators such as Pitching Ninja and Jared Carrabis. The partnership with Jomboy Media will be the newest addition to the robust content library.