Comcast SportsNet, Washington Times Announce Partnership
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Comcast SportsNet Mid-Atlantic, the region’s leading source for multiplatform sports coverage, and the Washington Times have announced a partnership that will significantly increase the Times’ sports coverage and deliver Comcast SportsNet’s digital media content to additional platforms and audiences.
The agreement, which begins immediately, will allow the Times to use Comcast SportsNet’s extensive digital media content in its print and digital editions, as well as WashingtonTimes.com, which earns more than 12 million monthly visitors. The network’s written, video and interactive content will complement coverage produced by the Times’ award-winning sports reporters and columnists. The partnership will triple the amount of sports news, analysis and commentary available on the Times’ platforms.
“This is an exciting opportunity to augment our already strong sports coverage and to bring our readers even closer to the action and deeper inside the locker room,” Times President and CEO Larry Beasley said.
Comcast SportsNet produces comprehensive coverage of the region’s professional and college teams for its online, mobile and social media platforms, which include CSNwashington.com and CSNbaltimore.com. Content used by the Times will be led by Comcast SportsNet writers Clifton Brown, Tarik El-Bashir, Chuck Gormley, J. Michael, Rich Tandler and Mark Zuckerman, and will also include video featuring the network’s television news anchors, reporters and analysts.
“We are very proud of the content we produce and are excited that this partnership will extend our reach to the Times’ large and loyal readership,” said Comcast SportsNet Mid-Atlantic President Rebecca Schulte. “Their readers will benefit from the resources, experience and personnel that have made us the area’s top sports media organization.”
“Our readers are already lucky to have the daily insights of Thom Loverro and Mike Harris, as well as the cutting-edge beat coverage of reporters like Brian McNally and Zac Boyer,” said John Solomon, Times editor and vice president for content and business development. “Now with a sports media powerhouse as a partner, we will be able to cover local teams and colleges more closely and to offer more pre-game and post-game analysis. Our readers will get an even deeper dive into the sports experience.”