Penn State Athletics Launches Behind-the-Scenes Virtual Reality Channel

Penn State Intercollegiate Athletics and EON Sports VR have partnered to create a virtual reality (VR) channel, LionVision VR, for the Nittany Lions. The partnership between Penn State and EON Sports VR is among the first offerings nationally in intercollegiate athletics to provide fans and alumni with an all-access virtual reality channel.

LionVisionLogoThrough EON Sports’ proprietary technology, Penn Staters can view dynamic content via their iOS or Android based smartphone. LionVision VR will provide fans a behind-the-scenes views of practice, pre and postgame locker room coaches’ talks and a wide array of iconic Penn State experiences, while immersed inside a customized virtual reality environment. LionVision VR sales launched August 25.

To access LionVision VR, Penn State fans will have the opportunity to purchase an annual subscription to LionVision VR for $29.95 in this first year. The 2016-17 subscription will run through June 30, 2017 and include a free, Penn State branded Dodocase VR headset, sent directly to subscribers who sign up by October 3. Updated practice footage, scrimmages, huddles, and interviews from all 31 teams, are just a few examples of content to be presented on LionVision VR.

“Penn Staters are the most passionate alumni and fans in the nation,” says Michael Cross, Assistant Athletic Director for New Business Development. “LionVision VR will allow Nittany Lion fans spread across the world to see, hear and feel what it’s like to be part of practice and game day in ways that were never previously possible. This is the next best thing to being in State College. If you love Penn State, you can look forward to having regular experiences with LionVision VR.”

The technology and hardware is available for purchase at Fans who subscribe by October 3, 2016, will receive a free Penn State branded head set to view the content in VR. Penn State plans to debut the new technology to fans in mid-October, building toward content from all 31 teams during the upcoming year.

“We’re very excited to partner with Penn State Athletics, and together, look forward to providing Nittany Lion fans with a fresh and exciting way to view content,” says Brendan Reilly, CEO and founder of EON Sports VR. “Additionally, we commend Penn State for being the first Big Ten University to lead the charge within the Virtual Reality fan-engagement space.”


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