American Airlines Center Taps FanConnect to Engage Fans

American Airlines Center, home to the Dallas Mavericks and Dallas Stars, has selected FanConnect to provide fans with a new and engaging experience on the television screens at the Center. FanConnect will provide dynamic content on over 100 suite screens throughout the venue, combining the live game feed with promotional and game related content, such as out of town scores, weather, traffic, and current standings.

“We are excited to partner with American Airlines Center and showcase our platform,” says FanConnect CEO Larry Witherspoon. “As a top five venue, American Airlines Center is a great example of a premier arena leveraging FanConnect to enhance the fan experience and drive additional revenue.

FanConnect provides a variety of software and technology platforms to meet venue requirements and is already in use at over 50 college and professional stadiums.

“FanConnect will enhance the overall suite experience while creating a customizable platform for our corporate partners to reach their target audience,” says Andrew Silverman, American Airlines Center’s Chief Revenue Officer.